Hyperion Social

Hyperion Voice, an imprint of Buena Vista Books (Disney), hired ERA404 to create their social media presence on Facebook. The project became three separate applications: Hyperion Social, a portal for readers and advocates on Facebook, Hyperion Extras, an online contest to win free merchandise, and the Featured Book application, launching with Jacqueline Kennedy: Historic Conversations with John F. Kennedy.

The project has gained momentum on Facebook stemming from Hyperion’s burgeoning fan base and the publisher plans to launch a number of successive Featured Book applications within the coming years.

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