K-Mart / Nickelodeon Cross Promotion - CreativeGroup.TV designer /art director, Gary Keenan was offered the chance to create a cross-promotion package for K-Mart and Nickelodeon and immediately brought era//404 aboard to assist with concepting and 3D graphics.
The spot, featured a stylized exterior of K-Mart's unique architecture hanging signs and composited high-resolution stills of specialty items on display in the store's interior.
The final spot was executed by CreativeGroup.TV resident 3D Artist, Jianchao Li and composited by VFX Artist Craig Lamson.

- kmart, k-mart, bill myers, nickelodeon, creativegroup.tv, jianchao li, craig lamson, gary keenan, 3D, storefront, store, logo animation, merchandise, interior, promo

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KMART

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CLIENT
K-Mart
Bill Myers, Nickelodeon
Gary Keenan, CreativeGroup.TV

PROJECT DETAILS

K-Mart / Nickelodeon Cross Promotion
CreativeGroup.TV designer /art director, Gary Keenan was offered the chance to create a cross-promotion package for K-Mart and Nickelodeon and immediately brought era//404 aboard to assist with concepting and 3D graphics.
The spot, featured a stylized exterior of K-Mart's unique architecture hanging signs and composited high-resolution stills of specialty items on display in the store's interior.
The final spot was executed by CreativeGroup.TV resident 3D Artist, Jianchao Li and composited by VFX Artist Craig Lamson.

PROJECT LINKS
K-Mart
Nickelodeon
Gary Keenan, designer/art director
CreativeGroup.TV

 

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