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Identity Design

Identity DesignIdentity Design

Arthur Ashe Learning Center

ERA404 designed the site for The Arthur Ashe Foundation (www.arthurashe.org) and the web site for AALC president, Jeanne Moutoussamy-Ashe‘s photography site (www.jeannemoutoussamy-ashe.com), so with the foundation of the new learning center, Mrs. Moutoussamy-Ashe again turned to ERA404 to design the logo for the new charity.

Herb Ritts: Allies & Icons

Herb Ritts Foundation hired ERA404 to design the logo for Herb Ritts: Allies & Icons, a special exhibition of Herb Ritts’ photographs that honor the activists, artists, and cultural leaders who helped transform the global fight against AIDS.

Vineyard Ranch Identity

Our clients asked us to conceptualize the new branding for their vineyard and ranch in Northern California. Starting from their name and original brand – which incorporated a mirrored double R – we modernized the typeface and replaced the squarish letters with curvilinear characters evocative of the vines and leaves of their trade.

The result is a unique, playful, and memorable signature that pays homage to their history.

Maize

Luke Simon hired ERA404 to design the logo for Maize, a Farm-to-Table Eatery based in Ida, Michigan. His concept was to create a brand evocative of the old-fashioned values of wholesome food from honest work and a labor of love.

The final design includes an intricate woodcut style design that will be etched into signage and painted on packaging to reinforce this feel.

Seamate

Deb Deffaa of Trident Network hired ERA404 to create the strategy, design, encode, and development for their remote social network, Seamate. Seamate includes eight main sections, including: Social, Messages, Videos, Music, Pictures, Games, Cards and an online ecommerce system. ERA404’s strategy and design spanned all eight sections while the encode and development focused on Seamate Social.

Trident Network projects a worldwide product launch in late 2014.

BULC CLUB

Bulc Club is a free social network with the mission of eradicating spam, forever. Each free member account includes unlimited forwarders and mail filtering based on Member Rating. In the first six months following launch, Bulc Club Members had already identified and rated over 1,100,000 addresses and 1,050,000 domains, blocked countless spam emails, and prevented identity theft and computer viruses.

ERA404 concepted, designed, and developed the application, public site, and news/press site.