December 15, 2010 - Press Releases
Target Holiday Boat (2002)
In possibly the most epic holiday pop-up shop ever, Target created a temporary holiday bazaar on a 220-foot barge in New York’s Hudson river. For two weeks, the ship featured 92 holiday products–a number chosen from the classic holiday lyric “for kids from 1 to 92.”
November 23, 2002 - Press Releases
Holiday Boat Producer Commends Design Work
NEW YORK CITY—Following the launch of the Target Corporation’s New York City holiday promotion, the USS Target, nothing but praises could be heard from the boat’s producer and event coordinator, Rand Burrus.
Mr. Burrus, of RANDM is no stranger to working with accounts the size of the USS Target. The list of businesses and people they’ve worked with is almost as impressive as the events they produce: Armani, BCBG, Disney, Gap, General Motors, Nautica, Ralph Lauren and Estee Lauder, just to name a few.Read More