John Hodgman Mentions ERA404 on Twit.TV Podcast

The author attributes his new site to ERA404 Creative Director, Don Citarella

Upon completion and launch of John Hodgman‘s new web site, Areas of My Expertise, the author recently mentioned ERA404 on a Twit.tv interview and pays tribute to the colors and theme-switching functionality.Read More

Tags | areas of my expertise, citarella, don citarella, era404, john hodgman, more information than you require, twit.tv

Beautiful Children Susceptible to Viral Marketing

ERA404 Viral Video Gets Rave Reviews on Gawker, Adrants

“In this competitive publishing environment, you need book promotions that are really HOT…This is truly forward-thinking strategic marketing.”

Hamilton Nolan, Gawker

“We’ve seen a lot of videos used to promote all sorts of things…This is one of the best.”

Steve Hall, AdRants

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Tags | arthur ashe foundation, australian trade commission, beautiful children, broadway video, charles bock, citarella, creative group, design, development, dionne michelle, don citarella, era404, greg stadnik, guerrilla, hello kitty, herb ritts, jonathan safran foer, marketing, mike citarella, new york, pop culture, production, publisher, random house, sanrio, slinky fox video, target corporation, video, viral marketing, viral video

Behind the Design: Brooklyn Style

HOW International Design Annual

“Many wine drinkers select wines in part because of the label,” says Creative Director, Don Citarella about his recent designs for the Brooklyn Wine Co.’s Feliz White and Red. “Our main goal was to entice customers to take that first sip. Afterward, the wines speak for themselves.”

To appeal to both Brooklynites and wine connoisseurs, the labels for two of the eight varieties, which will be released over the next two years, feature an image of Brooklyn’s iconic bridge.Read More

Tags | adam goldstein, annual, brooklyn wine, citarella, competition, creative group, design, don citarella, era404, feliz red, feliz white, how, international, packaging, ryan seslow, wine labels, winner

ERA404 Packaging Design in the New York Times

Florence Fabricant, journalist for The New York Times Dining & Wine section, recently ran the below story and photo, “Food Stuff.” The article prominently displays the Brookyn Wine Co.Wine Labels—Feliz Red, Feliz White—designed by ERA404 Creative Group.

This article is reprinted from The New York Times Dining & Wine section.
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Tags | adam goldstein, brooklyn, brooklyn bridge, brooklyn wine, brooklynites, citarella, design, don, era404, feliz red, feliz white, florence fabricant, nyt, packaging design, the new york times, wine labels

PC Maker ASUS Teams With N.Y.’s RCS

ERA404 Environmental Design featured on TWICE.com

By Doug Olenick — TWICE, 11/12/2007

New York — ASUS Computer International opened its first retail showcase in partnership with RCS Computer Experience in Manhattan today.Read More

Tags | 3d, asus, cad, cher chronis, citarella, computers, design, drafting, environmental design, era404, rcs, showroom, store

16 Best Practices to Keep your Inbox, Voicemail and Mailbox Free of Solicitations

A few years back, era404 was written up in The Wall Street Journal’s online site, WSJ.com, for an experiment we ran concerning unsolicited email. The experiment was to test if those “Unsubscribe” links actually work. Upon creating a dozen brand new email accounts, we subscribed each to a dozen different online newsletters, contests, subscription services and mailing lists. Then, upon receiving the initial emails from those services, we clicked the “Unsubscribe” link.Read More

Tags | bad registrar, bestbuy, citarella, era404, ethics, frauds, hsbc, opt out, practices, preventative measures, privacy policy, register.com, scams, spam, unsolicited email