November 12, 2007 - News Articles
ERA404 Environmental Design featured on TWICE.com
By Doug Olenick — TWICE, 11/12/2007
The 600-square-foot area is located on the main floor of RCS’ Madison Avenue shop and, in a nod toward the company’s environmental efforts, is constructed primarily out of bamboo, said Cher Chronis, ASUS’ marketing director. The area will be used to display the company’s current product line up and as a platform to launch new products into retail.
“We wanted to be able to offer an insight into ASUS and we are focusing now on building our U.S. retail image,” Chronis said.
While ASUS has no immediate plan to open selling areas in other retailers, it does want to expand its U.S. retail presence. The company has sold through RCS for the past year and has a limited presence in other retailers, including Best Buy and Datavision, but can mainly be found online at Costco.com, Target.com and Buy.com, she said.
The ASUS store is to be manned by two RCS staffers, and the company’s area sales representative will also pitch in, Chronis said.
The ASUS area features about eight notebook computers, plus the company’s latest 22-inch LCD computer monitor. In its center was a tubular, glass enclosure where the company was showing its latest concept notebook, the eco-book. Like the ASUS store, it too is made partially of bamboo with the notebook’s outer covering and wrist rest made of the hardy grass.
Chronis said the eco-book is still undergoing testing to see if using bamboo as a construction material is viable, and, if so, it could become available next year. The notebook is based on an ASUS S6 model laptop.
The company does have several other more concrete product launch plans that will include a new cellphone, Internet radio and GPS, said a company spokeswoman.
August 28, 2007 - News Articles
A few years back, era404 was written up in The Wall Street Journal’s online site, WSJ.com, for an experiment we ran concerning unsolicited email. The experiment was to test if those “Unsubscribe” links actually work. Upon creating a dozen brand new email accounts, we subscribed each to a dozen different online newsletters, contests, subscription services and mailing lists. Then, upon receiving the initial emails from those services, we clicked the “Unsubscribe” link.Read More
February 7, 2007 - News Articles
The New York Times, Miami Herald and USA Today Run Stories on ERA404-designed Site
Major news and media outlets ran stories today to promote the launch of ArthurAshe.org. The official site of Arthur Ashe was designed by ERA404 and commissioned by Ashe’s widow, Jeanne Moutoussamy-Ashe.
Family and friends of Arthur Ashe launched his official website Tuesday, marking the 14th anniversary of his death.
ArthurAshe.org will offer an array of video, audio, photographs and links related to Ashe, the first black man to win Wimbledon, U.S. Open and Australian Open titles. In 1968, he was the first black to play for the United States in Davis Cup competitions.
”The idea of this website is dedicated to providing a unique resource for the understanding and promotion of the legacy and values embodied in the life and work of Arthur Ashe as a conscience leader, humanitarian, educator and athlete,” said Jeanne Moutoussamy-Ashe, widow of Arthur Ashe.
Ashe established foundations to help disenfranchised youth, oppose South Africa’s apartheid rule and fight AIDS, which he contracted from a blood transfusion following heart surgery.
Ashe died at 49 of AIDS-related pneumonia in New York on Feb. 6, 1993.
In 1997, the new stadium at the National Tennis Center, host of the U.S. Open, was named in his honor.
December 25, 2005 - News Articles
by Joe Schepter
It’s that time of year again. Living rooms are filled with pine trees, elevators with familiar jingles and our Inboxes with holiday e-cards. In other words, it’s time for the Second Annual “Design Interact Unofficial Holiday e-Card Annual.”
This annual honors the top holiday-themed e-mails from designers around the world. As usual, this year’s crop was unscientifically selected by rummaging through our own mailboxes during the weeks before Christmas and choosing our favorites.Read More
June 24, 2002 - News Articles
The Wall Street Journal Online (By Stacy Forster)
Is unsolicited commercial e-mail, or spam, illegal?
There is no federal law against spam. Several states, including Washington and California, have strict laws prohibiting certain junk e-mail, and some individuals have won damages under anti-spam laws. Also, big Internet service providers, such as America Online, have sued to stop bulk e-mailers from sending spam through their networks, claiming the spammers are violating the terms of service by essentially stealing the Internet provider’s resources.Read More