Mobile App Design & Development
April 4, 2018 - News Articles
Happy 4/04! Despite our name being a terrible, archaic geek joke, many people don’t know that when ERA404 first started in April 2002, we strictly provided traditional print and identity design. But as the internet grew, more and more clients began to ask us for UI/UX design and web development.Read More
WordPress Video Thumbnails and Facebook
May 6, 2013 - Information Resources
Video Thumbnails (also called “Poster Movies” by Quicktime and “Poster Images” by other video services) are the photos that are displayed in a video player before a video is activated and/or while the video is buffering.
If your blog is built on WordPress, and your videos are hosted on YouTube, you’ll notice that Facebook’s “Like” and “Send” buttons will rather liberally “scrape” (Facebook’s version of spidering and indexing) the article you posted. If you have the WordPress SEO plugin installed, you’re given some greater control over the granularity of your meta. But neither the WordPress core nor this popular plugin currently has a handler for passing YouTube video thumbnails to your social networks via Open Graph. For posts that are videos with only a few words of supplemental copy, Facebook users may not be enticed to click these shared links if they don’t include video thumbnails.Read More
August 20, 2012 - Information Resources
Social engagement, rather than search engine trickery, yields top Google results.
Pantone Moods Widget on Pantone.com
June 9, 2012 - Press Releases
CARLSTADT, NJ — On Friday, June 8, Pantone launched a new version of their web site that features ERA404’s Pantone Moods widget in the footer of every page of the site. The widget’s “Realtime” tab shows a streaming feed of moods and color chips submitted by users through the Facebook application, Pantone Moods. Visitors may also see the previous day’s most submitted color chip, mood keyword and submission city by clicking on the “Most Popular” tab. The widget compliments the application’s trending and reporting tab which was designed and developed by ERA404 earlier in the year.
Visitors interested in seeing the widget in action can visit: pantone.com. To submit moods to the widget, log-in to Facebook and add the Pantone Moods application. For more comprehensive trends, including proximity, gender, location and time matches, current color and mood comparisons, and global mood trends, click the “Mood Trends” tab from within the Pantone Moods Facebook app.
Pantone Moods currently boasts a lifetime user base of nearly 70,000 users and over a half million moods posted and has been featured in GDUSA, Communication Arts and other industry periodicals. The application was originally conceived and created by ERA404 in October 2008, and was redesigned in August 2011 based on the unprecedented response from Pantone brand advocates and fans on Facebook. See this project in the ERA404 portfolio, here: https://www.era404.com/loves/pantone/
www.era404.com Site Relaunch
May 21, 2012 - Press Releases
NEW YORK CITY—ERA404 Creative Group, Inc., the New York design, development and strategy studio, is pleased to announce the launch of its newly revamped website, portfolio and client portal.
The new www.era404.com showcases selected work from the past decade of business and is part of a strategy to reposition themselves as leaders in multi-disciplinary creative and forward-thinking development. The site features an online portfolio, creative reel and dozens of other HD videos that make use of HTML5 and browser-native players, eluding the requirement of plugins for Adobe® Flash and Apple® Quicktime videos. Each page of the site is saturated with social media options (Facebook, Twitter, Pinterest, and Google Plus) and the site has been re-engineered to be optimized for search engines, RSS feeds, Facebook OpenGraph, mobile (and tablet) devices and responsiveness to multiple browsers/platforms/resolutions.Read More