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Search Results for: identity

Business Bankruptcies

BusinessBankruptcies.com noticed a decline in page rank on search engine results pages when Google changed their algorithm to take into consideration responsiveness. They hired ERA404 to redesign and rebuild their bankruptcies tracking database for mobile and tablet devices. At the same time, ERA404 worked with them to refresh the identity of the service, update the strategy to improve user experience and ease-of-use, and reorganize content to better promote their offering.

Their new site, which launched in September 2016, features location-based map listings of local bankruptcy cases, iconography, and infographics to make statistics more digestible.

I3 Advantage

Summit Imaging has been a leader in endoscopy imaging and patient data management products for 15 years. With their launch of a new product for interventional spine and pain management physicians, they approached ERA404 to create a new umbrella brand for the growing suite of products.

We’re proud to announce the launch of the I3 Advantage product suite, with it’s flagship product, Interventional Spine. Over the next few months, this brand will expand to encompass the award-winning product for endoscopy, I3 Advantage: EndoManager, and continue to unify all upcoming imaging, information, and integration products in different specializations.

We’ve worked with Summit on the strategy of the marketing, design their new identity, stationery system, and interface design, as well as multiple promotional and collateral materials for sales and marketing.

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The Ryanair of Design

For frugal latitudinarians, Ryanair is a blessing. You can find tickets for as little as €1 to whisk you off to a growing set of your favorite European cities. They truly are the GoDaddy of airlines, with an inexpensive base price, a million options for billable add-ons, and even their CEO, Michael O’Leary, projects a similar public persona to GoDaddy’s Bob Parsons.Read More

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Google Author and Publisher Tags

Google is piloting the index of author and publisher information in search results to help users discover content created by you on the various blogs and news sites on which you contribute. Adding an “author” tag to your blogs and news articles, or a “publisher” tag to your corporate news articles, press releases, and informational resources (such as this one) can help link users to additional articles on your site, or other sites, which you’ve written. The advantages to these new tags are apparent, especially considering how easy they are to implement.
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www.era404.com Site Relaunch

NEW YORK CITY—ERA404 Creative Group, Inc., the New York design, development and strategy studio, is pleased to announce the launch of its newly revamped website, portfolio and client portal.

The new www.era404.com showcases selected work from the past decade of business and is part of a strategy to reposition themselves as leaders in multi-disciplinary creative and forward-thinking development. The site features an online portfolio, creative reel and dozens of other HD videos that make use of HTML5 and browser-native players, eluding the requirement of plugins for Adobe® Flash and Apple® Quicktime videos. Each page of the site is saturated with social media options (FacebookTwitterPinterest, and Google Plus) and the site has been re-engineered to be optimized for search engines, RSS feeds, Facebook OpenGraph, mobile (and tablet) devices and responsiveness to multiple browsers/platforms/resolutions.Read More

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